From the 14th to the 16th of September. Ferrari held a three day race weekend at the historical Formula One circuit of Silverstone in Northamptonshire. As Hublot is a sponsor of Ferrari and have recently launched a new Ferrari watch we were invited to go and soak up the atmosphere of the race weekend and some of our good clients were invited to come along as well.
Based in the new wing section of the famous British circuit we had full hospitality with an early morning start with plenty of Espresso’s and pastries to keep us going.
For the first time in the UK the new Hublot Ferrari watches in both Titanium and in the new Magic Gold were on display. The watches display subtle hints towards Ferrari like the miniature prancing horse set onto the semi skeleton dial. The carbon fibre case sides and the Ferrari name on the chronograph’s reset pusher, the back through the sapphire crystal you can see the rotor cut into the shape of an alloy wheel.
As guests had the chance to look and try on the watch in the background was the roar of the engines as Ferrari owners took out their race spec cars for flying laps of the awesome Silverstone circuit.
On the balcony of the wing we could watch the ex F1 cars screaming down the start finish straight. The noise was deafening, but brilliant at the same time. Its funny how the loud noise of a race car can make you smile so much.
After lunch it was down to the pits and our guests from the Marcus boutique and the London Hublot boutique got to see all the action from inside the garages and the pit wall.
Here we saw an array of racing machines from the fully kitted out GTO’s to the ex F1 cars that used to be driven by the likes of Michael Schumacher, Rubens Barrichello and Kimi Raikkonen. When your standing next to these and they start up you really need ear plugs!
After the noise and smell of burnt rubber, we took a tour of the owners Ferrari’s that were attending the race day. I have never seen a sight like it. A never ending sea of Ferrari’s from vintage models up to the most modern day. With visitors and owners happily talking about their Ferrari experiences. I got the feeling when you own a Ferrari your not just buying a car but your also buying a piece of history and becoming a member of a special club.
I was lucky enough to have a seat in one of our clients Ferrari 458′s. Once in i didn’t want to get out. The finishing and detail were amazing. Having never been in a Ferrari before it was a great experience. Next on the list is to actually drive in one!
After visiting the owners cars it was back up to the Hublot hospitality to talk to customers about the brand and the new Ferrari watch. If any one follows me on our Marcus Facebook page or our twitter or instagram you will know I’m a big fan of Hublot and that was cemented when i visited their factory in Geneva earlier in the year. So when I heard Hublot was creating a Ferrari watch with Ferrari to celebrate their new partnership i was skeptical as i have seen other brands try this. Some have done a good jobs others basically put a Ferrari logo on the dial.
In my view Hublot have got this watch spot on. It is still a Hublot with a subtle hint of Ferrari that is not over done or in your face. Plus the Magic Gold finish is beautiful, its a unique gold colour not a yellow or rose but a more muted moody colour that changes in the light. With the added benefit of being 18ct gold that is scratch resistant. For those who are not fans of gold there is also the Titanium version.
After all the racing the food and importantly the watches the day finished on a high with the world record being beaten for the most amount of Ferrari’s on a race track. I believe the count was 964.
The parade was led by F1 Ferrari driver Felipe Massa, and the rest of the field was made up of Ferrari owners. It was quite a sight.
We will be receiving our first pieces of the Hublot Ferrari watch soon it anyone has and interest or questions please let me know.
It is a limited edition piece and we will only be getting a few in stock .
See more photographs of the day on our Marcus Facebook page.